CHEMA’S MARKET · HECHO CON AMOR
Un pedacito de Puerto Rico.
Plushies, home favorites and gifts that keep you connected.
Shop the marketChema Gema is here✦
A little sparkle. A piece of home.
Gem your own Puerto Rican masterpiece.
A LITTLE PIECE OF HOME
Love, woven
into home.
Your favorite Coquí Love, now with more room to cuddle. Meet our 50 × 60-inch throw in two cozy colors.
Cream. Cozy. Full of cariño.
A little sweetness. A little pride.
Made for your tree, inspired by your roots.
Six little gingerbread. Six pieces of home. Choose your flag and bring your roots to the Christmas tree.
Pick your gingerbread. Find your flag.
OUR NAME. OUR FAMILY. HIS LEGACY.
The man behind
our name.
To the world, JJ Villanueva.
To our family, Chema.
Chema’s was created in honor of my grandfather, a man who meant so much to our family. He was an amazing husband, father, and grandfather, and he served our country with pride.
His name belongs to more than this business. It belongs to our family’s memories, the love he gave us, and the example he left behind. Naming Chema’s after him is our way of keeping him close and sharing a little of what he means to us.
Everything we’re building is in his honor. Every time you welcome a piece of Chema’s into your home, you become part of a story that began with him.
Con amor, siempre.For Chema. From all of us.
HECHO CON AMOR
More than a brand, a piece of home.
Rooted in Puerto Rican culture, Chema’s Market brings a little island love to everyday life. Thoughtful gifts, familiar details, and pieces that feel like home.



